The office chair manufacturing industry is an important branch of the furniture industry. In recent years, with the development of the global economy and changes in working methods, the market size has continued to expand, product types have become increasingly rich, and technological content has gradually improved. This article will conduct an in-depth analysis of the actual market situation of the office chair manufacturing industry and explore its future development trends.
Market Overview:
Global Market： According to Statista data, the global office furniture market size increased from US$34.6 billion to US$50.6 billion in 2022, and the global office tool industry market size is expected to reach US$58.6 billion in 2026. Among them, the United States, China and Japan are the world’s three largest office furniture consumers, accounting for 29%, 23% and 7% respectively. The U.S. market has a huge impact on the prosperity of the global office furniture industry.
Chinese market ：As the main supplier of office chairs in the world, China accounts for more than 60% of its export volume. In 2018, China’s office chair market reached 28.2 billion yuan, a year-on-year increase of 8.46%, and the compound growth rate from 2013 to 2018 was 8.8%. In terms of exports, China’s office chair exports increased from 14.16 billion yuan in 2017 to 19.24 billion yuan in 2019, with a compound growth rate of 16.57% from 2017 to 2019.
Industry chain analysis:
Upstream raw material suppliers ：The main raw materials of office chairs include fabric, light leather, copper, wood, etc. There are a large number of upstream suppliers, sufficient supply of raw materials, and large enterprises have strong bargaining power.
Midstream furniture manufacturers ：China’s seating furniture production industry has a low degree of concentration and a relatively fragmented market structure. Anji County, Zhejiang Province is the largest seat manufacturing base in China and has a large number of chair industry companies. Enterprises such as Henglin Co., Ltd. and Yongyi Co., Ltd. are leaders in the industry and have been the leading exporters of domestic office chairs for many consecutive years.
Downstream furniture sales and consumers ：The downstream consumer groups of office chairs mainly include enterprises, institutions, government agencies and residential users. With the development of the economy and the increasing number of enterprises, the demand for office furniture is also increasing.
competitive landscape
international competition ：Well-known foreign brands such as Steelcase and Herman Miller occupy the high-end market in the domestic market. These brands occupy a large share of the domestic market with their strong product research and development capabilities and brand awareness.
domestic competition： Domestic brands such as Yongyi Co., Ltd., Henglin Co., Ltd., and Aurora Group are also continuing to develop and grow, and have gradually gained a certain degree of popularity and market share in domestic and foreign markets. However, the competitiveness of domestic enterprises in the high-end market is relatively weak and they mainly focus on the mid- to low-end market.
Future trends:
Personalization and intelligence: As consumers continue to pay more attention to the office environment, the demand for office chairs is becoming more and more personalized. Intelligence is one of the trends in the development of office furniture in the future, and office chairs are no exception. With the advancement of technology, office chairs will become more intelligent and have more intelligent functions, such as intelligent adjustment, intelligent memory, etc., to improve user comfort and efficiency.
Branding and online and offline integration: Branding is the key to improving the competitiveness of office chair companies. In the future, office chair companies will pay more attention to brand building and improve brand awareness and reputation to attract more consumers. With the development of Internet technology, online and offline integration has become a trend. In the future, office chair companies will pay more attention to online and offline integration and provide better shopping experience and services to meet the needs of consumers.
Increased industry concentration: As market competition intensifies and consumers’ demands for quality increase, it is expected that the concentration of the office chair industry will increase in the future. Leading enterprises will further increase their market share through technological innovation, brand building and market expansion, while small and medium-sized enterprises need to seek survival and development through differentiated competition and characteristic services.
sustainable development: Rising environmental awareness has prompted office chair manufacturers to explore the use of sustainable materials. From recycled plastic to biodegradable foam, manufacturers are looking for ways to reduce their environmental impact. In the future, sustainable development will become an important trend in the office chair manufacturing industry.
At last:
The office chair manufacturing industry is facing unprecedented development opportunities and challenges. As the global economy recovers and work styles change, the demand for office chairs will continue to grow. Manufacturers need to continue to innovate and improve the technological content and design level of their products to meet the needs of the market and consumers. At the same time, brand building, online and offline integration, increased industry concentration and sustainable development will become key directions for industry development. Only by keeping up with market trends and constantly adapting to changes can the office chair manufacturing industry remain invincible in future market competition.
